Bloom Women

Capturing the spirit of the contemporary, diverse, and authentic women, Notes of natural tuberose and Jasmine leave an unexpectedly rich white floral scent on the skin. ,a plant that changes color when it blooms, infuses a powdery, floral edge.

The campaign portrays Bloom’s ability to transport the wearer to the verdant garden it was inspired by, and features actress Dakota Johnson, model and actress Hari Nef, and artist Petra Collins.

Top Notes:

• Rangoon Creeper

Heart Notes:

• Tuberose

Base Notes:

• Jasmine Button